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selling property
Offering IncentivesSellers typically adopt one of two selling strategies, the rock bottom or the drop-down approach Rock bottom sellers don’t like to hang around, so they price their home at the rock bottom price they would take. Drop-down sellers set their asking price several thousand pounds above the price they would actually take in hopes of getting lucky, but they are willing to come down in price. The pricing strategy you use will probably depend on how much time you have to test out the market. If you want to use the drop-down approach, you should sit down with your agent and work out a schedule of how long you’re willing to wait before lowering your price. You should plan out a regular schedule of price reductions until you find a level that attracts buyers. |
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